Digital Marketing Specialist

Job Description:
We are seeking a highly skilled and motivated Digital Marketing Specialist to join our remote team. The ideal candidate will have a strong background in digital marketing, a passion for driving growth, and the ability to work independently in a remote environment. You will be responsible for developing and implementing effective digital marketing strategies to enhance our clients’ online presence and drive customer engagement.

Key Responsibilities
• Develop, implement, and manage digital marketing campaigns across various channels including SEO/SEM, email, social media, and display advertising.
• Measure and report on the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance based on the insights.
• Plan, execute, and measure experiments and conversion tests.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Instrument conversion points and optimize user funnels.
• Collaborate with agencies and other vendor partners.
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Preferred Qualifications
• Certification in Google Analytics, Google Ads, or similar.
• At least 2 years' experience in this field
• Experience with A/B and multivariate experiments.
• Knowledge of HTML, CSS, and JavaScript development and constraints.
• Familiarity with content management systems (e.g., WordPress, Drupal).

Interested Candidates, please email your CV at ([email protected])
Only Indian Nationality.